SAN JOSE, Calif. — Adobe Systems Incorporated (Nasdaq:ADBE) today introduced the Photoshop.com Mobile for Android™ software, extending Adobe® industry-leading digital imaging technology to users of the Google Mobile™ operating system. The release comes less than a month after the launch of Photoshop.com Mobile for iPhone, which quickly established itself as one of the 'Top Free' applications on the Apple mobile platform. The Android application equips consumers with quick and easy image-editing tools, color adjustments and instant photo-sharing capabilities. Photoshop.com Mobile optimizes the camera-phone experience by allowing users to browse for their photos online and on their phone, directly from the application. The application is free and available today at the Android Market.

'Adobe is excited to extend its digital imaging capabilities to Android phone users so they can take control of their growing collections of mobile photos,' said Doug Mack, vice president and general manager of Consumer and Hosted Solutions at Adobe. 'Photoshop.com Mobile is a great resource to edit, upload and share photos in a few short moments. It's the perfect complement to the mobile phone cameras found on Android devices.'

Mobile Photo Sharing and Editing Features
Photoshop.com Mobile for Android offers essential, user-friendly photo-editing tools like crop, rotate and flip. The Soft Focus filter can be used to create a subtle blur effect, and for performing color adjustments such as exposure, saturation, tint changes and classic black-and-white. Since all edits and changes can be undone, users can be confident that their original photo will be safe. After making edits on their Android device, users can upload photos from their phone to their Photoshop.com account to view and retrieve their images at a later time from any Internet-connected computer.

In addition, Photoshop.com Mobile for Android offers features only available on Android phones. Users can automatically upload pictures to Photoshop.com albums in the background, even when the Photshop.com Mobile application is not running. Photoshop.com accounts provide 2GB of free online photo storage, which equates to over 1,500 photos. Made possible by the Android API, the new tab-based user interface enables users to view local and online content. Also, the Android Photo Browser makes maneuvering through photos fast and convenient, bringing users' complete photo collections right to their pockets.

Adobe Photoshop Family
Adobe Photoshop® CS4 and Photoshop CS4 Extended are at the heart of the Photoshop family, joined by solutions for users at every level who want to bring out the best in their digital images. Photoshop Lightroom® addresses the workflow needs of professional and serious amateur photographers. Photoshop Elements provides exciting tools and sharing options for photo enthusiasts. Lastly, snap shooters can access Photoshop.com for free online photo editing to simply fix and enhance photos and quickly share those images on social-networking sites or through Photoshop.com online galleries.

Pricing and Availability
The Adobe Photoshop.com Mobile for Android application is available as a free download from the Android Market. More information on Photoshop.com Mobile for Android can be found at http://mobile.photoshop.com/android. The application is currently available in the U.S. and Canada only.

After the release, the Photoshop.com Mobile team will be available online for feedback, questions and the latest news via Facebook (www.facebook.com/photoshopdotcom) or Twitter (www.twitter.com/photoshopdotcom). To join the conversation, follow @photoshopdotcom on Twitter and use the hashtag #PSdroid.

About Adobe Systems Incorporated
Adobe revolutionizes how the world engages with ideas and information – anytime, anywhere and through any medium. For more information, visit www.adobe.com.

— WebWireID107229 —

Threats were made against Sue Scheff and a gang mentality took hold as numerous voices began to chime in.

As Scheff continued to watch the whole thing spin beyond damage control, something just as frightening would eventually snake its way into the search engines of Google; If you typed in Sue Scheff, it wasn't her website with educational articles and resources for parents that appeared at first glance, because over two pages of initial Google results led to links that took viewers to sites that were distasteful and littered with adult content.

In Sue Scheff's new book, "Google Bomb! The Untold Story of the $11.3M Verdict That Changed the Way We Use the Internet," she details this and other harrowing ordeals involving Internet defamation and cyberstalking.

After nearly losing her home to pay for her day in court, on September 19, 2006, Sue Scheff was awarded a jury decision with a landmark $11.3M verdict, a forceful warning that ruining lives with online attacks is wrong and will not be tolerated.

To read more about Sue Scheff's story in her new book, visit http://www.googlebombbook.com or http://www.suescheff.com.

About Sue Scheff

Sue Scheff is the founder of Parents' Universal Resources Experts, Inc. (P.U.R.E.), a child and parenting advocacy organization, is a noted expert on Internet Defamation by countless mediums after winning $11.3M in a 2006 lawsuit against a woman who posted viral defamatory statements about Scheff and P.U.R.E. Sue Scheff's first book "Wit's End! Advice and Resources for Saving Your Out of Control Teen," published by Health Communications, Inc., has helped many families with at-risk teens. She has appeared on The Rachel Ray Show, ABC News, 20/20, CNN Headline News, Fox News,CBS Nightly News, CBC News: Sunday Morning, and NPR, to name a few.

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— WebWireID107141 —

The 2nd annual 2009 ASMA study included a review of 34 automotive website providers. The report reviews each company's ability to enhance a dealer's online presence and search marketing experience. The results of this year's study were first announced at the Digital Dealer Conference in Nashville, where ASMA awards were handed out to a select group of industry leaders identified by the report.

The ASMA report identifies 9 outstanding companies that Pasch says, 'Should be on the short list of any car dealer looking for an Internet marketing platform.' These companies, according to Pasch, are providing car dealers with the best tools for search marketing and search engine optimization.

Members of the automotive community can use the data provided in the 2009 ASMA study as a guide for discussions with automotive platform providers and as a foundation for an educated evaluation of automotive marketing platforms.

Brian Pasch, CEO of the Pasch Consulting Group, is the underwriter of the study. According to Pasch, 'With a growing number of automotive website platforms for dealers to choose from, it was decided that the industry needed an independent and unbiased review of website technology providers.'

Dealers can obtain copies of the report for $75 by calling the Pasch Consulting Group at 732-450-8200 or sending an email to carrie@paschconsulting.com .

About Pasch Consulting Group

The Pasch Consulting Group is an automotive Internet marketing company and works with all major dealer platforms when providing Internet marketing services to car dealers across the nation. PCG focuses on off-site SEO strategies, geo-targeted lead generation, search engine marketing and Internet reputation management.

Brian Pasch is the CEO of the Pasch Consulting Group. Brian is an 20-year veteran of the direct marketing industry. His career has spanned both management and technology roles.

PCG works for and with an ever-growing number of businesses large and small from all over the country to maximize results of their digital marketing efforts.

Visit their automotive marketing website at: http://www.dealer-seo.com

— WebWireID107193 —

As part of the settlement agreement, Joltid and Skype founders Niklas Zennström and Janus Friis will join the investor group, contributing Joltid software and making a significant capital investment in exchange for a 14 percent stake in Skype. As a result, Silver Lake and other investors including Andreessen Horowitz and the Canada Pension Plan Investment Board (CPPIB), will together hold 56 percent of Skype and eBay will retain 30 percent. As previously announced, eBay will receive approximately $1.9 billion in cash upon the completion of the sale and a note from the buyer in the principal amount of $125 million. The deal, which values Skype at $2.75 billion and is not subject to a financing condition, is expected to close in the fourth quarter of 2009.

'Skype will be well positioned to move forward under new owners with ownership and control over its core technology,' said eBay Inc. President and CEO John Donahoe. 'At the same time, eBay continues to retain a significant stake in Skype and will benefit from its continued growth. We look forward to closing the deal and focusing on growing our core ecommerce and payments businesses.'

Commenting on the agreement on behalf of the investor group, Silver Lake Managing Director Egon Durban said: 'We are very pleased to have the litigation resolved. We remain confident in a great future for Skype, and we look forward to working with Niklas, Janus and the other investors as partners to help the company achieve its full potential.'

The investor group will no longer include Index Ventures, which has withdrawn from participation. Commenting on its decision to withdraw, Danny Rimer of Index Ventures, said: 'We are pleased that Skype will now be able to put litigation behind it, and we wish Josh Silverman, his team and the Skype investors well in continuing to grow a great business. Although Skype has the potential to be a great investment, the deal terms changed for Index such that it no longer matches our investment criteria and thus we have decided not to participate in the transaction.'
About eBay Inc.

Founded in 1995, eBay Inc. (NASDAQ: EBAY) connects hundreds of millions of people around the world every day, empowering them to explore new opportunities and innovate together. eBay does this by providing the Internet platforms of choice for global commerce, payments and communications. Since its inception, eBay has expanded to include some of the strongest brands in the world, including eBay, PayPal, Skype, StubHub, Shopping.com, and others. eBay is headquartered in San Jose, California. For more information, please visit www.ebay.com.
About Skype

Skype is software that enables the world's conversations. Millions of individuals and businesses use Skype to make free video and voice calls, send instant messages and share files with other Skype users. Every day, people everywhere also use Skype to make low-cost calls to landlines and mobiles.
Forward Looking Statements

This announcement contains forward-looking statements relating to eBay's future performance that are based on its current expectations, forecasts and assumptions. Those statements involve risks and uncertainties, and actual results may differ materially from those discussed. Factors that could cause or contribute to such differences include, but are not limited to, the receipt and timing of regulatory approval for the transaction; the possibility that the transaction may not close; the reaction of consumers and Skype's users and commercial partners to the transaction; the reaction of competitors to the transaction; the anticipated continuation of Skype's growth; and the potential longer-term value of Skype.

More information about factors that could affect eBay's operating results can be found in the company's most recent annual report on its Form 10-K and its subsequent quarterly reports on Form 10-Q (available at http://investor.ebayinc.com). All forward-looking statements are based on information available to eBay on the date hereof, and eBay assumes no obligation to update such statements.

— WebWireID107200 —

— WebWireID107182 —

LOS ANGELES and NEW YORK — Fox Audience Network (FAN), a division of News Corporation, and WPP (WPPGY:NASDAQ) today announced a partnership to provide marketers with more accurate and in-depth information to increase the effectiveness of their digital marketing investments.

FAN will work with units of WPP's Kantar and WPP Digital under the terms of the new partnership. These collaborations will provide marketers with better insight across inventory aggregated by both FAN and the Media Innovation Group of WPP Digital.

WPP companies will gain access to FAN's Audience Segmentation service to enrich their insights, planning and measurement offerings. The enhanced audience segmentation services will enable WPP clients to understand and reach highly customized yet anonymous groups of consumers who share relevant interests, such as autos, games, movies or music. In addition, FAN will gain access to deep consumer insights from Kantar, the research arm of WPP, broadening the information available in its Audience Segmentation platform.

'There is more data than most online marketers know what to do with but not enough insight or action,' said Mark Read, CEO of WPP Digital. 'We are delighted to be working with FAN to integrate Audience Insights into the various WPP platforms, extending FAN's analytics across more publishers and more channels, online and offline, than ever before.'

'In working with WPP, we gain a valuable partner as we extend our Audience Insights platform, which already covers more than 80% of online consumers in the U.S., into the most comprehensive audience analytics service in the industry,' said Adam Bain, President of Fox Audience Network. 'Together, we will create new insights for marketers about who is visiting their digital properties and how particular audience segments are responding to marketing messages.'

Specifically the partnership includes the following:

• Compete, a division of Kantar Media, will integrate enhanced features from FAN's Audience Insights platform into its Compete PRO offering, the leading online measurement and digital intelligence service (found at www.compete.com).

• WPP Digital's Media Innovation Group will incorporate elements of the FAN media planning suite into ZAP, its proprietary digital advertising platform.

• FAN will aggregate additional retail and other information on an anonymous basis from Kantar Media into its Audience Insights platform to provide more robust audience segments to advertisers.

About WPP
WPP is the world's largest communications services group. Through its operating companies, the Group provides a comprehensive range of advertising and marketing services including advertising; media investment management; information, insight and consultancy; public relations and public affairs; branding and identity; healthcare communications; direct, digital, promotion and relationship marketing and specialist communications. The company employs 145,000 people (including associates) in 2,400 offices in 107 countries. For more information, visit www.wpp.com.

About FAN
The Fox Audience Network (FAN) is a unit of News Corporation that supports monetization efforts across the company's online content portfolio, as well as third-party publisher sites. FAN leverages proprietary advertising technology to create highly-targeted advertising campaigns for a wide range of marketers, while also delivering cutting-edge tools and services to third-party publisher partners, advertising agencies and research companies. FAN works directly with hundreds of advertisers to develop customized marketing programs that optimize both branded and performance-based strategies. The company also developed and manages a self-serve advertising platform, which is currently utilized by more than 30,000 advertisers. In all, FAN reaches more than 158 million consumers each month* and owns partnerships with more than 700 online publishers.

*Source: comScore Media Metrix, September 2009

— WebWireID107179 —

In their heyday in the 1950's and '60s, the Rat Pack was a tour de force, eclipsing others simply due to the stature of its members, Frank Sinatra, Dean Martin and Sammy Davis, Jr.

"The Rat Pack Now", led by veteran Dean Martin tribute artist, Art Poco, brings the Rat Pack legend into the 21st century with the marketing muscle of the Internet, and their showstopping multimedia website at http://www.RatPackTributeShowNow.com. The site features videos, articles, photos, even a download-able electronic press kit.

But it's the heart and soul of the characters that give this show it's mass appeal to audiences of all ages. Those who did not grow up with these music and cultural icons, are won over by the recreation of their infamous Vegas stage show, where they would joke, drink, hang out and best of all, perform their signature songs.

"We are tribute artists. That's what we do. The craft of the tribute artist entails the look, the sound, the movement and the attitude. With a tribute artist, when supreme excellence is attained, you're capturing the soul of your subject," says Poco.

While the group may be missed, fans and newcomers who want to hear their wonderful singing voices once more, listen to the funny lines the Rat Pack once delivered, and experience the sophisticated entertainment, may still do so with the finest of Rat Pack tribute shows, 'The Rat Pack Now.'

For more information, availability and bookings, contact Art Poco at (954) 441-2629; or visit http://www.RatPackTributeShowNow.com

— WebWireID107151 —

Epsilon is a leading full-service marketing firm providing integrated, data-driven multichannel marketing strategies for clients across a number of industries. With forty years of rich experience, over two thousand employees and twenty offices around the globe, Epsilon works with the leading global brands enriching marketing strategies across a number of channels including email and digital, direct mail, social media, mobile and more.

'Epsilon has a long history of working with clients to measure all aspects of marketing activity and determine the best marketing strategies,' said Michael Penney, Executive Vice President of Strategy and Analytic Consulting at Epsilon. 'Social media has become increasingly important to marketers as consumers adopt new forums and technologies at a rapid pace. Epsilon helps clients understand what is being said in new channels and the implications of those comments and conversations. SM2 allows us to help improve not just clients' social media marketing strategies, but enhance their overall multichannel marketing efforts, with the best and most timely information. We are delighted to be expanding on our already successful partnership with Alterian.'

SM2 is a software-as-a-service solution designed specifically for Brands and Agencies to monitor, measure, analyze and respond to social media activity. SM2 offers comprehensive coverage of social media, automated in-depth measurement and analytics and the immediate delivery of results.

'The volume and value of conversations on social media are exploding. Marketers need to move from considering social media as an experimental channel, and start considering its impact on the entire marketing mix,' said Michael Fisher, Alterian's Senior Vice President Sales & Marketing, The Americas. 'Epsilon has four decades of expertise and significant experience supporting their clients with multi-channel marketing strategies. We are delighted that they have selected SM2 to deliver insight and analysis of social media to help refine and further improve the communication strategies that they recommend and deliver for their clients. We have seen a great deal of interest amongst our partners and customers in our SM2 offering, and we look forward to building on the success of our partnership with Epsilon to-date with this new offering.'

— WebWireID107171 —

Authors whose works are chosen to be features on Scamraiders will also be entered into a drawing for $200 -- the article with the most traffic for the month wins.

"We're looking for the best of the best," said Scamraiders Founder, Jim Couri, "and we want to reward Scamraiders out there who are helping us fight corruption of all kinds. "

Complete details and additional information can be found at Scamraiders.com.

— WebWireID107147 —

Live Music is brought to you by the team behind the Academy Award winning animated short, 'The Chubb Chubbs' (2002) and the Executive Producer of this year's animated hit Cloudy With a Chance of Meatballs. It started with the creation of a virtual studio on Facebook and an open invitation to artists around the world to collaborate in the making of an animated short film. Over 58,000 fans worldwide joined the community with 51 finalist animators from 17 countries credited in the film.

'Myxer is thrilled to be part of the ground-breaking collaboration, Live Music, as it ties in with so many of our passions---music, innovation and content contributions from tens of thousands of individuals,' said Myk Willis, CEO of Myxer. 'The mobile entertainment industry continues to evolve at such a rapid pace; we're excited to part of this first-ever simultaneous release in theaters and on mobile.'

'When we were looking for a mobile partner we were looking for great technology, a large consumer audience and a passionate team to support us and Myxer has been the perfect partner,' said Yair Landau, founder of Mass Animation, director of Live Music and former Sony Pictures' Vice Chairman. 'We're very excited about offering our Live Music fans the ability to purchase the movie for their mobile phones on the same day we are releasing the movie nationwide in theaters. Our fans can enjoy some free mobile content from the movie starting today.'

To receive free wallpaper text 'livemusic2' to 69937. To view the movie trailer, audiences may also visit: http://www.youtube.com/watch?v=H_2NcijwPWE

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About Mass Animation
Founded in August 2008 by former Sony Pictures Vice Chairman Yair Landau, Mass Animation began with the creation of a virtual studio on Facebook and an open invitation to artists around the world to collaborate in the making of entertainment content thru an innovative new Facebook application. With over 58,000 participants from 101 countries, the company's first project, Live Music, attracted artists from Kazakhstan to Colombia to collaborate in this completely unique production. When artists arrived at Mass Animation's virtual studio, they were given the the essential tools and animation software necessary to participate, including individual storyboards and 3D models bundled for download along with guidelines on animation and the Autodesk Maya software necessary to actually animate. Through the social networking features of the application, animated shots could then be viewed, voted on and shared with friends. With animators from 17 different countries, Live Music is truly the first ever-global animation collaboration brought to life by a group of people on the internet. Mass Animation is currently developing the next generation of stories and applications for worldwide collaborative creativity. To learn more, go to www.massanimation.com.

About Myxer
Myxer is the largest and fastest growing site for mobile entertainment and personalization — with 27 million users, more than 65 million mobile downloads a month, and a catalog of over 2 million ringtones, wallpapers, videos and games. At www.myxer.com there are no hidden costs, no subscription fees and no surprises. For content providers, advertisers and consumers, Myxer's mobile platform enables radically simple and quick delivery of content, or customized Web to mobile ad campaigns, regardless of the service provider or mobile device being used. Named 2008 'Key Market Enabler in U.S. Mobile Advertising' from Frost & Sullivan as well as Best Music Service at the 2008 Mobile Entertainment Forum and Best Consumer Messaging Application at the Global Messaging Awards 2008, Myxer's unique solutions continue to capture global and national attention. To learn more and see some of the exciting applications, go to demo.myxer.com.

Myxer and the Myxer logo are trademarks of Myxer Inc.

Contact:

For Mass Animation
Yair Landau 310.459.0555
yair@massanimation.com

— WebWireID107143 —

Google Commerce Search brings retailers:

* Ultra-fast speed and accuracy, by leveraging Google's platform to provide sub-second response time to customer queries. Commerce Search also uses proprietary ranking technology to analyze the products in each data feed and serve the most relevant match. High quality, lightening-fast search increases conversions, as customers can quickly find specific products without having to navigate complex hierarchies on a website.

* E-commerce-specific search features, like parametric search, sorting, spell checker, stemming, and synonym suggestions. These features allow users to easily refine their searches. Retail-specific features like product promotions and product boost allow administrators to fine-tune their marketing approach in real-time and maximize conversions. The rich Commerce Search API also allows retailers to fully customize the search experience on their website.

* Deployment and scaling ease, because Commerce Search is hosted by Google and fully based in the cloud. Retailers can implement the tool very quickly and don't need to worry about maintenance. Using the hosted Google platform also allows retailers to scale without concern for seasonal peaks or valleys.

* Integration with Google tools, like Google Analytics™ and Google Product Search™. Retailers can measure changing conversion rates through Commerce Search integration with Google Analytics on their website. E-commerce vendors benefit from providing a single feed of their catalog items to power Google Commerce Search for their website store and for indexing on Google Product Search. This helps retailers reduce costs and increase consistency across their inventory.

"We're excited to bring Google Commerce Search to market in time for the holidays," said Dave Girouard, president, Google Enterprise. "To date the technology powering retail website stores has not kept pace with innovation in search. Google Commerce Search will help customers find accurate results extremely fast, to the benefit of retailers and customers alike.'"

Birkenstock USA has implemented Google Commerce Search on one of their online properties and found it made an immediate impact on their business.

"'Google Commerce Search is improving user satisfaction -- bounce rates have decreased and we're seeing more return customers,' said Jeff Kilmer, COO, Birkenstock USA. 'The search results are ultra-fast, so customers more easily find the specific products they're looking for. We deployed Google Commerce Search quickly and easily, and we've seen dramatic conversion improvement since implementation. It has also meant a better shopping experience for our customers, which is critical given the holiday season rush."

Better searching means better conversions and a better online shopping experience. Learn more about Google Commerce Search at www.google.com/commercesearch.

— WebWireID107163 —

Web CEO, LTD, a developer of the premium SEO software suite for search engine optimization and web promotion, announces discount prices on the best-featured editions of Web CEO: Web CEO SmallBiz Unleashed and Web CEO Professional Unleashed.

Web CEO is available at discounted prices from November 3 till November 21. During this time Web CEO SmallBiz Unleashed is 62% off the regular price and Web CEO Professional Unleashed is 52% off.
Having entered the SEO tools market almost 10 years ago, Web CEO won popularity among both novice and professional search engine optimizers. Combining all necessary web-marketing tools into one suite is not the only secret of Web CEO's success. Our developers keep watch on industry changes and implement updates into the software.

Nowadays, when successful Internet marketing means more than just search engine optimization, web marketers need special tools for social media promotion. Innovativeness, constant research and responsibility are secrets of Web CEO's success.

One more feature of Web CEO is the theoretic Internet marketing knowledge that is provided with the software. All Web CEO editions includes search engine marketing training and certification. Besides the Web CEO University training course, the software users receive SEO MixTour, a free newsletter full of SEO news, web marketing basics, tips and advice on web promotion.

Web CEO special prices allow anyone to take advantage of the Web CEO Unleashed editions at attractive prices. Learn more on the discount prices at http://www.webceo.com/pricing/index.htm#exclusive

— WebWireID107108 —

With this in mind, a Florida-based Internet marketing company has announced the launch of PlaceYourName. com, a new service that helps users manage and control what is seen about them when their names are searched online.

Using a combination of Internet public relations, Web site development and proprietary techniques, PlaceYourName.com offers its users the ability to place their name, news and biographical content online, creating a positive search engine profile in the process.

For less than $50, PlaceYourName. com helps empower users to take control of their online image, regardless of writing ability, computer knowledge or whether or not they have an existing Web site.

PlaceYourName. com offers registered users a personalized User Control Panel (UCP), where they input their information, news and content. After approving changes made by a PlaceYourName. com editor, the information is then placed online across a wide variety of content portals.

Once distribution takes place, users then have the ability to log back into their UCP and see the new information in the search engines in real-time.

The cost, ease-of-use and emphasis on personalized name promotion are what separate PlaceYourName.com from other traditional online visibility services.

PlaceYourName. com is a wholly owned subsidiary of Search Me Group, LLC, an Internet marketing company dedicated to establishing online visibility for individuals, companies and organizations.

For more information, visit http://www.PlaceYourName.com or call 1-561-404-4790.

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— WebWireID107084 —

AdClickMedia places relevant ads on client's web pages that visitors will find value in, increasing the website owner's revenue. Website owners get competitive rates on each click the websites provide its advertisers. And now Spanish-language sites can increase their impact by placing Spanish language advertisements specifically targeting their audience.

AdClickMedia allows users to customize the ads so that they match the color scheme of the website. And, AdClickMedia is the only program that allows users to get paid by referring new customers. Users receive a 10 percent recurring commission each month for those referrals.

Most ad networks allow only English language websites as a publisher network, but with this new program, AdClickMedia has opened an entirely new revenue source for Spanish-language website owners.

AdClick offers transparent reporting, high payouts, customized ad panels and host of other services that can turn any blog, website, or social networking page into an income source.

Clients can choose between three different types of ads, including photo text ads, interstitial ads (full page ads that show up between website pages), and banner ads.

For more information, go to:
www.adclickmedia.com/m/pub.cgi/adclickmedia

— WebWireID107077 —

Along with describing what the new FTC rules require and may not require of businesses and bloggers, Sifleet and Yudkin discussed five reasons it makes sense to comply with the new regulations:

1. Stay out of trouble. Although it's most likely the FTC will pursue egregious violators who have deep pockets, small players are nevertheless vulnerable to legal hassles and fines if they do not comply with the new regulations.

2. Reduce other risks. Compliance with the new rules will help things go better for you if you get called before the FTC or a brother federal agency for another issue.

3. Earn credibility. As awareness of the new guidelines spreads, potential clients and customers see you in a positive light when you're clearly complying.

4. Avoid second-hand problems. By complying with the rules, you're perceived as less liable if a rogue affiliate or reviewer acts wildly on your behalf.

5. Prevent business damage. Although those based outside the US might think the FTC has no jurisdiction over them, if they have customers, affiliates, web hosting, shopping cart services, etc. based in the US, by complying they avoid those aspects of their operation being targeted by the FTC.

Massachusetts attorney Jean Sifleet of Smartfast.com, the featured expert on the FTC recording, has decades of experience advising both startup and established businesses on safeguarding intellectual property and preventing exposure to liability. She also has a distinguished record of explaining legal issues and their business implications clearly to non-lawyers. Jean Sifleet is the author of three books, including Advantage "IP": Profit From Your Great Ideas, as well as a three-time entrepreneur.

Marcia Yudkin of Yudkin.com, the interviewer on the FTC recording, is the author of 6 Steps to Free Publicity, now in its third edition, and 10 other books. Known world-wide as an expert in creative marketing, Yudkin helps business owners and organizational marketers reach new and existing customers powerfully and cost-effectively.

The recorded program on the new FTC guidelines may be purchased in downloadable MP3 format for $39.97 or as a CD for $42.97, including shipping.

To purchase the MP3 or CD recording on the new FTC rules and how bloggers, publishers, entrepreneurs and business owners can comply with them, go to http://www.yudkin.com/ftc.htm .

— WebWireID106998 —

LONDON, UK .– NDS, the leading provider of technology solutions for digital pay-TV, today announced the launch of its Recommendations Engine Partner Programme. Jinni, an innovative semantic discovery service for premium video content, is the first company to join the programme.

Through the Recommendation Engine Partner Programme, NDS will offer the services of Jinni as a partner to its customers in recommendation engine based initiatives.

Incorporating a recommendations service enables operators to offer additional content to consumers based on their current viewing profile, providing them with a powerful way to encourage subscribers to try new programmes and premium services.

Jinni's semantic approach, based on proprietary algorithms, reflects the way people think and talk about entertainment, and enables intelligent content discovery by shifting the spotlight from rigid categories and keyword search to results that match the consumer's taste.

'NDS' global experience and established relationships in the digital pay-TV industry are invaluable to expanding the reach of our service,' said Mike Pohl, Chief Executive Officer, Jinni. 'By joining this partner programme, Jinni is positioned as a crucial component of an end-to-end portfolio that will enable customers to more accurately relate to their subscribers and supply them with highly relevant viewing suggestions. Our technology dives deeper into consumers' viewing habits to make it easier for them to find a programme or movie that could potentially be their next favourite.'

Using algorithms to analyse choices and content already viewed and enjoyed by a subscriber, Jinni's semantic discovery engine provides personalised recommendations by creating a complex profile of the viewer.

'Finding new and interesting content is proving a chore for consumers – having to wade through hundreds of channels, they do not want to spend time looking for programmes to watch. The ability to provide contextually customized recommendations to a viewer increases content consumption and boosts satisfaction levels which in turn increases revenues and reduces churn for the operator' said Nigel Smith, Chief Marketing Officer, NDS. 'As a result of our Recommendations Engine Partner Programme and it's first partnership with Jinni, NDS can offer a selection of recommendation engines to our customers, allowing them to implement an exceptional end-to-end solution that will address these consumer desires and enable our customers to see increased revenue generation.'

— WebWireID107062 —

InterContinental Hotels & Resorts' website, www.intercontinental.com, has been awarded the highest honour by the 2009 Interactive Media Awards, winning the Best in Class Award for the Hotel/Resort category. With an overall score of 480 out of a maximum possible score of 500, InterContinental.com beat off competition from 113 other hotel and resort entries from around the world, to achieve high marks in each of the judging criteria.

The judges considered design, content, feature functionality, usability and standard compliance and cross-browser compatibility to determine which websites within the category deserved top marks. Only a fraction of sites within the Interactive Media Awards achieve such high scores each year, with the content on InterContinental.com gaining full marks (100/100). Not far behind was design achieving 99 out of 100, feature functionality being awarded 98 out of 100 and usability getting 97 out of 100.

The judges were keen to congratulate the InterContinental.com team: 'The new website is a testament to high quality usability research and excellent planning. The design is beautifully simplistic. The well-thought-out use of modern technologies is also apparent. Congratulations!'

— WebWireID107034 —

RICH COMMUNICATION 2009, PARIS, FRANCE - Acme Packet®, Inc. (NASDAQ: APKT), the leader in session border control solutions, today announced a series of new capabilities for its Net-Net® Session Director (SD) session border controller (SBC) in support of the GSMA Rich Communication Suite (RCS) and SIP-based interactive communication services for 3G mobile access networks. In addition, Acme Packet has proven interoperability with five RCS client and server solution partners, helping ensure rapid deployment of RCS services. Acme Packet SBCs will be used in seven RCS or related SIP messaging and presence service trials by tier 1 mobile service providers in multiple countries in Europe and Africa during the fourth quarter of 2009.

The RCS initiative is a GSMA-led program driven by service providers and communications equipment vendors that is defining the basis for an interoperable, rich communication experience. RCS services are a new set of SIP interactive services that can be offered over 3G radio access networks and across mobile service provider IP network borders. RCS aims to seamlessly unify the communications experience by integrating traditional mobile circuit-switched telephony with new interactive services such as presence, instant messaging and content sharing enabled by an enhanced address book of the mobile phone. RCS leverages the 3GPP IP Multimedia Subsystem (IMS) architecture and uses SIP signaling to establish sessions and exchange instant messages, presence information, files and video. Acme Packet is an Associate member of the GSMA and joined the RCS initiative in December 2008.

'Rich Communication Suite is an important foundation for mobile service providers to deliver differentiated services,' commented Diane Myers, directing analyst, with Infonetics Research. 'Acme Packet's newly introduced features illustrate the company's commitment to making RCS successful by enabling the delivery of SIP-based interactive communication services and the interconnection of mobile networks.'

SIP session control leadership strengthened with new RCS features and functions

Acme Packet's RCS solution features its Net-Net SD deployed at the access and interconnect borders of the SIP or IMS service network. Acme Packet SBCs provide critical control functions to deliver high-quality interactive communications—voice, video and multimedia sessions—over the 3G IP RAN. For RCS 2.0 services extended to Internet-connected laptops and PCs, the Net-Net Security Gateway provides authentication and IPsec encryption termination to connect these devices to the service core. Acme Packet's control functions satisfy requirements in five major areas—security, service reach maximization, service level agreement (SLA) assurance, revenue and cost optimization, and regulatory compliance. In IMS networks, Acme Packet SBCs perform the role of the P-CSCF and IMS-AGW for signaling and media control at the access border and the I-BCF and TrGW at the interconnect border.

As a result of the growing interest in RCS—including completed and pending lab and service trials in 2009—Acme Packet is enhancing its Net-Net Operating System (OS) with additional capabilities. Acme Packet Net-Net SBCs will be used at the access or interconnect border of seven RCS or RCS-like trials by tier 1 mobile service providers in Europe and Africa during the fourth quarter of 2009.

The new features significantly enhance the security and control functions for RCS service delivery and increase the capacity of both RCS application servers and Acme Packet SBCs. The specific enhancements to the Net-Net OS include:

* Message Session Relay Protocol (MSRP) support
Acme Packet SBCs support MSRP for instant messaging and file sharing services as defined by the latest Open Mobile Alliance (OMA) specifications. This includes media support for MSRP server-based and MSRP peer-to-peer deployment models. The peer-to-peer model off-loads application servers, increasing their capacity.
* Denial-of-service attack protection and overload control for IM and presence
Acme Packet SBCs protect RCS and IMS server infrastructure from denial-of-service (DoS) attacks, misconfigured or misbehaving clients, and non-malicious overloads. This control includes per-SIP method throttling, SIP Method whitelists and signaling screening. This granular security capability ensures that both the SBC and RCS servers can continue to support legitimate subscribers in the presence of attack or overload.
* Differentiated, service-based routing policies for presence, IM, video and voice
Acme Packet SBCs enable service providers to route traffic differently for each RCS service—presence, IM, video and voice—to reduce capital and operational costs for deploying RCS services. This capability includes fine-grained control over the routing of each SIP method type including INVITE, REGISTER, PRACK, OPTIONS, INFO, SUBSCRIBE, NOTIFY, REFER, UPDATE, MESSAGE and PUBLISH.
* Session replication for lawful intercept of multimedia communication
Acme Packet SBCs will enable lawful intercept (LI) for all RCS services, helping service providers comply with relevant government regulations for these communication services. This support will include SIP-based presence information and video, and MSRP-based instant messaging using TCP transport. Acme Packet Net-Net SDs act as an intercept access point, replicating the session data and content for specific target subscribers. Acme Packet has proven interoperability with many leading LI Mediation Function vendors for provisioning and forwarding of relevant session data.
* Support for millions of subscribers and IM sessions
Acme Packet SBC solutions will scale to support millions of subscribers and their IM sessions. As each entry in a subscriber's 'buddy list' creates a SIP SUBSCRIBE-NOTIFY dialog, presence information can create significant SIP messaging traffic. Acme Packet has uniquely optimized the ability of its SBC to process these messages efficiently to cost-effectively scale the access and interconnect border for sharing presence information between RCS subscribers.

Solution partner interoperability expands

Acme Packet has expanded its Pinnacle Partner Program with tested solutions with five new RCS client and server partners. The Pinnacle Partner Program is an alliance program that formalizes Acme Packet's relationships with both complementary product partners and solution integration partners. It fosters technical and business collaboration to assure interoperability among best-of breed products and the delivery of seamless, best-of breed network solutions. Acme Packet has tested interoperability with these partners in vendor or customer labs in IMS and pre-IMS environments. The new RCS solution partner products include:

* Aylus Networks' MediaShare
This platform provides real-time multimedia session management for video and content sharing to RCS-enabled phones and broadband endpoints. Live and recorded content can be shared to RCS clients as well as web portals and social media hubs such as Facebook using Aylus' RCS-compliant Application Server and Video MRF. Aylus' MediaShare and MediaCast solutions will be demonstrated at Acme Packet's Interconnect 2009 customer conference taking place November 8-11.
* Colibria's SIP/SIMPLE portfolio of SIP IM server, SIP Presence server and supporting XDMS server
These products are deployed in fixed, mobile and converged networks and can operate in pre-IMS and IMS environments to provide Rich Communication Suite, Enhanced Voice Solutions, and Push to Talk. Acme Packet SBCs and Colibria's SIP/SIMPLE servers are deployed or being trialed in multiple customer environments.
* eyeP Media eyeP Communicator
eyeP Media SA, a leading provider of SIP-based Telecommunications over IP (ToIP) software clients, develops and markets the eyeP Communicator softphone for Windows PC and mobile devices. Acme Packet and the eyeP Communicator are already deployed in a tier 1 European mobile operator for ToIP services and the two companies have successfully tested RCS interoperability.
* Mavenir mOne IM/presence server
The modular functional architecture of mOne provides presence, IM, media sharing and legacy messaging interworking services and core IMS components including I/S-CSCF functions. The joint Acme Packet-Mavenir solution is deployed in a tier 1 pan-European mobile service provider for a SIP messaging and presence application. Additionally, an Acme Packet SBC will provide access security and routing for Mavenir's RCS demonstration at Rich Communication 2009, November 4-5, in Paris.
* Movial Communicator
Movial Communicator PC for RCS provides a compelling and fully integrated end-user experience enabled with presence technology, including 1-to-1 chat, group chat, video calling, instant sharing of images or video during a voice call, and file transfer. Movial Communicator PC embodies the first extension of a complete solution for synchronized rich multimedia communication across handsets and computers. Movial Communicator Mobile is an RCS-ready suite of mobile applications with the same power as its PC counterpart. Six leading European operators have selected Movial Communicator solutions for their RCS trials. Acme Packet has proven interoperability with Movial in multiple VoIP and IMS commercial deployments.

'RCS is critical to enabling new services in today's increasingly competitive 3G mobile communications environment,' stated Seamus Hourihan, Acme Packet's vice president of marketing and product management. 'Given our proven solutions for delivering secure, high-quality and seamlessly interoperable IP interactive voice and video services, Acme Packet is well-positioned to help mobile service providers transform their 3G broadband networks into versatile platforms for delivering even richer communication services in terms of both functional and monetary value.'

About Acme Packet
Acme Packet, Inc. (NASDAQ: APKT), the leader in session border control solutions, enables the delivery of trusted, first-class interactive communications—voice, video and multimedia sessions—and data services across IP network borders. Our Net-Net family of session border controllers, multiservice security gateways and session routing proxies supports multiple applications in service provider, enterprise and contact center networks—from VoIP trunking to hosted enterprise and residential services to fixed-mobile convergence. They satisfy critical security, service assurance and regulatory requirements in wireline, cable and wireless networks; and support multiple protocols—SIP, H.323, MGCP/NCS, H.248 and RTSP—and multiple border points—service provider access and interconnect, and enterprise access and trunking. Our products have been selected by 910 customers in 100 countries. They include 48 of the top 50, and 90 of the top 100 service providers in the world; and 8 of the Fortune 25. For more information, contact us at +1 781.328.4400, or visit www.acmepacket.com.

Acme Packet, Inc. Safe Harbor Statement
Statements contained herein that are not historical fact may be forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Such forward-looking statements may relate, among other things, the ability to facilitate service and support and to secure large enterprise networks, as well as Acme Packet's expected range and reach into new markets and its relationships with new customers, distributions channel and product partners. Such forward-looking statements do not constitute guarantees of future performance and are subject to a variety of risks and uncertainties that could cause actual results to differ materially from those anticipated. These include, but are not limited to: difficulties expanding its customer base; difficulties leveraging market opportunities; difficulties providing solutions that meet the needs of customers; poor product sales; long sales cycles; difficulty developing new products; difficulty in relationships with vendors and partners; difficulties in integrating an acquired business; higher risk in international operations; difficulty managing rapid growth; difficulty managing its financial performance; its ability to hire and retain employees and appropriately staff its operations; the spending of the proceeds of its capital raising activities; its cash needs; and the impact of new accounting pronouncements and increased competition. Additional factors that could cause actual results to differ materially from those projected or suggested in any forward-looking statements are contained in the Company's recent filings with the Securities and Exchange Commission, including those factors discussed under the caption 'Risk Factors' in such filings.

— WebWireID107019 —

Greenville, SC, November 4, 2009 – According to Ken Zwerdling, CEO of Foreign Translations, Inc (www.foreigntranslations.com), a global translation services firm, 'Today's savvy Internet user leaves little room to be directed by companies to take a particular course of action. The consumer has become the expert and is in control.' We have seen this change of power especially within the real estate industry. Consumers are on-line analyzing local markets and exploring homes via virtual tours with no help from a live individual, all the while making decisions without involving professionals. This trend has overflowed into many industries around the world. What does this mean for professional service companies that want to earn business? Be the first to offer consumers educational information on a subject or industry and give it away for free.

Be Known As The Expert In An Industry

For companies that almost never achieve a face-to-face meeting with customers or potential customers, its on-line presence is the only means for consumers to validate its expertise and knowledge. This validation goes beyond graphics, ease of navigation, and client lists. It is found in the quality of the information that company provides. Some visitors know exactly what is wanted: price estimate, quote request, or contact information. Other visitors want to learn more about the different service offerings, while still others seek valuable free information to better understand the industry and guide the decision on who is contracted for service. By fulfilling the information needs of consumers via tutorials, instructional content and free tools a company will become the recognized expert in that field.

Keep the Consumer Coming Back

Free instructional articles are a valuable tool that directly serves the needs of many website visitors. The average number of page views a website visitor sees is only three. Offering instructional content will result in visitors who stay longer, view more pages, learn more about a company and become more educated. The key is to think like a customer and freely give away what is wanted. A company needs to ask itself, 'What kind of information would I research if I wanted to learn more?' To stay ahead on consumer desires, a company should publish new articles periodically to accommodate ever-changing consumer interest. At Foreign Translations, Inc., the company offers a vast array of valuable instructional content. It provides white papers on topics such as How to Prepare for Globalization, Laws of Quality Translations, How to Find Growth in Non-Traditional Markets, Language Translation and Social Media, Marketing to Hispanics and Selling your Products and Services in Other Markets. In addition, there are informational articles on business etiquette in major countries such as China, Germany, and South Korea, the history of the world's major languages, and what to expect when traveling to specific countries across the globe.

Some customers are simply looking for information. They want to complete due diligence and research the service needed before finalizing a purchase. A valuable company in the eyes of a consumer is one that provides more than is expected and more than what can be gained from the competition. Service companies must understand that instructional content can take many forms such as whitepapers, industry research, tips and free tools. Use this content effectively to make a company's website indispensable. Encourage visitors to return again and again.

About Foreign Translations, Inc.

Foreign Translations, Inc. (www.foreigntranslations.com) is an 11- year old global translation services firm specializing in foreign language translation, interpreting and website translation headquartered in Greenville, SC. The company offers translation services for a wide range of projects: from technical manuals, legal contracts and marketing collateral to financial statements, training manuals, e-learning courses, websites, medical journals, software, policy and procedure handbooks, and newsletters. With thousands of native translators located across the globe, the company frequently translates documents ranging from 1,000 words to over several million words in all the major languages. In addition, it provides interpreters for depositions, trials, and conferences. Foreign Translations, Inc. also offers a full range of Multilingual Desktop Publishing Services and International Search Engine Optimization. The company holds a General Services Administration Contract ("GSA") with the Federal Government.

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"The 'post' terms, thrown about vigorously by pundits, send out signals that the problems of our society related to gender and race have magically flown away in an unseen balloon," write the editors.

In the Fall 2009 edition, "Race, Feminism, Our Future," editors and writers take on race and feminism, two of the most provocative social, political and cultural topics of our times. The edition is a series of big-picture articles and visionary ideas.

In "Taking on Postracialism," Rinku Sen tackles the idea of postracialism and argues that just because a black man was elected President of the United States doesn't mean racial equality has been achieved. Sen says implementing policies to end racism won't erase it.

"Most Americans don't see racism as a system enabled by rules and structures," writes Sen. "They have no idea that when we lay seemingly race-neutral policies on top of the history of explicitly racist policy, the racial gap remains in place or grows."

To address racism and work toward achieving real racial justice Sen advocates re-framing the postracial discussion.

In "Birthers and Birchers: Hiding Behind Stars and Stripes," Loretta J. Ross makes a link between those who deny Obama's citizenship (birthers) and nativist, racist sympathizers (Birchers, named after members of the John Birch Society.) Ross warns that to ignore the far right allows the further spread of deceitful misinformation.

"We need to build a united human rights movement that won't allow wedge politics to divide us," writes Ross, who is the National Coordinator at SisterSong Women of Color Reproductive Health Collective and a Consulting Editor on this edition of On The Issues Magazine.

Serena Garcia, Communications Coordinator at SisterSong, also consulted on this edition.

In a unique featured artist piece, Faith Ringgold narrates a multimedia slideshow of her story quilt, "How The People Became Color Blind and We Came to America." Ringgold is well known for her vast body of work that often combines painting, quilted fabric and storytelling.

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