About PCG Digital Marketing
PCG Digital Marketing is a full service digital marketing agency that serves growing businesses in all industry sectors.  PCG is a leader in automotive marketing education and is nationally recognized as a leader in Search Engine Optimization (SEO) and Search Engine Marketing (SEM) as well as an award winning Internet training firm. Most recently, they were named to the Inc 500 Fastest Growing Private Companies list ranking #192 nationally and #7 in their home state of New Jersey.

For more information on their services, visit http://www.pcgdigitalmarketing.com
 
About DrivingSales Vendor Ratings
DrivingSales Vendor Ratings at is the industry's only neutral, comprehensive vendor rating forum featuring real-time peer reviews and honest competitor comparisons 'searchable by category, company or rating'  and is one of the most popular features of DrivingSales.com. Dealers are asked to rate their vendors on a 1-5 star scale, including whether they would recommend the vendor product to colleagues, and why they would or would not recommend the product.
 
About DrivingSales.com
DrivingSales is the auto industry's fastest-growing, most influential trade media property focused on delivering actionable profit-building information and business intelligence to auto retailers and industry professionals. Approximately, one in every four dealerships in the United States has a registered member in the DrivingSales community.
 
DrivingSales' information network includes flagship property DrivingSales.com (www.drivingsales.com), the world's largest car dealer social network; DrivingSalesTV (www.drivingsalestv.com), an interactive web channel which helps car dealers and auto professionals keep tabs on their industry and emerging technologies 24/7; DrivingSales University, an on-demand training platform where dealerships learn the latest web strategies from top e-commerce experts; DrivingSales Executive Summit (DSES) the industry's leading conference where progressive dealers collaborate and learn from world renowned experts, and DrivingSales Dealership Innovation Guide, a quarterly free publication featuring case studies of the industry's most innovative dealerships, solutions and best practices. 
 
PCG Digital Media Relations:
Carrie Hemphill
Carrie@pcgmailer.com
 
DrivingSales Media Relations:
Melanie Webber (melanie@mwebbcom.com), mWEBB Communications, 424.603.4340

Angela Jacobson (angela@mwebbcom.com), mWEBB Communications, 714.454.8776
 

— WebWireID152340 —

— WebWireID152323 —

— WebWireID152301 —

— WebWireID152272 —

— WebWireID152239 —

In an attempt to give dealers clarity on these recent developments, First Class Educators today announced a very important addition to the 2012 Digital Marketing Strategies Conference (DMSC) agenda in Las Vegas.   Brian Pasch, CEO of PCG Digital Marketing will moderate a panel discussion with special guests Tim Jackson, President/CEO of the Colorado Automobile Dealers Association (CADA) and Bill Walters, partner at Heizer Paul Grueskin LLP in Denver, Colorado.  The subject of the panel discussion is Dealer Compliance Issues and Internet Marketing.

The panel discussion is scheduled for Thursday morning, February 2nd at 9:30 am and will be held at the morning general session with hundreds of automotive professionals in attendance.  

About Tim Jackson
Tim Jackson serves as President/CEO of the Colorado Auto Dealers Association, the trade association for 260 state new car and truck dealers.  As the chief staff officer of CADA, Tim advocates for issues of importance to franchise auto dealers, business and employment issues and fights for entrepreneurial freedom in the legislative process. 
CADA provides training and education, legislative and regulatory advocacy, member services and legal compliance support for Colorado's auto dealer community.   Tim also oversees the operation of the annual Denver Auto Show, Colorado's largest consumer show.  For the prior seven years, Tim served as the Colorado state director for the National Federation of Independent Business (NFIB), small business advocacy organization, with had over 12,000 members in Colorado and 600,000 nationally. 

About Bill Walters
Bill Walters is a partner with the law firm of Heizer Paul Grueskin LLP in Denver, Colorado. Bill specializes in representing businesses and organizations including professional and trade associations.   Since 1981, his practice has included representation of automobile dealers as well as other business entities and a number of nonprofit organizations including the Colorado Automobile Dealers Association.   He has lectured at numerous CADA educational programs for dealers; participated in drafting and revising legislation impacting the automobile industry in Colorado; represented numerous individual dealerships; and contributed to the NADA publication concerning the licensure of salespersons in Colorado.  Bill is also a member of the National Association of Dealer Counsel.

Bill is a graduate of Emory University and the Columbia University School of Law and is a Past- President of the Colorado Bar Association and the Denver Bar Association. 

For the full agenda of the 2012 Digital marketing, please visit
http://www.digitalmarketingstrategies.org/agenda/

About First Class Educators
First Class Educators (FCE) is a new company created by PCG Digital Marketing, a full service automotive digital marketing agency.  FCE offers high impact digital marketing education, private or partnered events and a variety of consulting opportunities for all industries throughout the US and Canada. 
Featured national events include the Digital Marketing Strategies Conference, Automotive Marketing Boot Camp and PCG Pit Stop.

FCE also offers the Automotive Internet Program, an intense online training program that provides certificates in Digital Marketing and Social Media for dealership employees across the US and Canada as well as private partnered events with top vendors and industry leaders.

http://www.firstclasseducators.com/
 

— WebWireID152236 —

The NASCAR season roars open this month with the 54th annual Daytona 500 at the Daytona Intl Raceway on February 26. Goss Luxury RV customers will be packing up, climbing into their luxury coaches, and heading out to follow their favorite racing teams around the country. "Daytona Beach, Florida, is a particularly popular location for Goss RV fans," says Ken Goss.

Goss RV Inc., the premier luxury motor coach rental and charter service is the first choice among renters of luxury coaches and the most prestigious race teams. "The leading race teams now seek out Goss RV for their Luxury Motorhome needs. We are able to provide luxury RVs to any venue in the nation," adds Goss.

Both Goss RV Inc. and NASCAR have made changes to their line-ups for 2012. NASCAR has some schedule change ups and Goss Luxury RV has nearly doubled its luxury coach line up since the last racing season.

"We believe the 2012 NASCAR Sprint Cup Series schedule will once again provide fans with what they've come to expect every season -- the world's most exciting and competitive form of motorsports…The schedule has a few adjustments that we think will be good for the fans and good for the overall flow of the season," stated NASCAR chairman and CEO Brian France

.It's not just NASCAR fans who love to travel in luxury and comfort, of course. Goss RV has become the recognized luxury motor home rental of choice for fans of race teams in almost all the race circuits. Ferrari teams and many others around North America look to Goss RV to provide all their motor home needs. Goss offers more than 90 coach options to choose from, and can deliver their coaches right to the client's front door. They can even provide a driver and staff to set up the RV at the client's destination.

"We are seeing strong indications that the public is back at the luxury table," says Ken Goss. "And we've posted the 2012 NASCAR on our site as a planning resource for out race fan clients.

"Although Goss RV specializes in providing a luxurious motor home rental experience, many Goss RV customers find that renting their coaches actually results in significant savings when compared to the cost of staying in a quality hotel. 

"It's especially cost efficient when customers want to bring along family and friends during their travels, saving the expense of renting multiple hotel rooms throughout the various spots on the race car circuit," notes Ken Goss.

Luxury coach rentals also allow clients the freedom to be spontaneous, without having to worry about cancelled hotel fees or the obligation to stick to a strict schedule.

Goss RV Inc., a family-owned business, with national headquarters near Atlanta, Georgia, has more than 30-years-experience and provides the best full-service solutions for luxury motorhome rentals and charters, across the U.S. and Canada

• For more information, please visit www.GossRV.com.
• For 2012 NASCAR schedule visit Goss' Travel Club House News

— WebWireID152209 —

DMSC attendees can attend the optional workshops and fitness programs led by Durkin, Ivone and Mittleman to learn new ways to increase their endurance, energy levels, alertness and mental aptitude in 2012.  According to Carrie Hemphill, Managing Director of First Class Educators, "Energy, alertness and endurance is critical to anyone that wants to build a world class business." 

'When your employees are at their optimal health and feel great about themselves inside and out, they are going to perform better at work and every other area of their life,' explains Hemphill.  'If we want to succeed, we have to invest time in ourselves.  The pay off will be much higher productivity levels and greater professional success. It's a win-win for everyone. '

Stu Mittleman will show dealer attendees how to map out their personal health strategy for 2012.  NFL trainer and Fitness Quest CEO Todd Durkin will lead a morning workout program and is a featured keynote speaker.  Rick Ivone, founder of Inspired Diabetic, will also lead a morning workout program.

For more information on these programs and the DMSC agenda, please visit http://www.digitalmarketingstrategies.org/agenda/

About Stu Mittleman
Stu Mittleman is a world record-setting endurance athlete, sought-after fitness coach, corporate spokesperson, and motivational speaker. Stu is the author of the book - Slow Burn: Slow Down, Burn Fat. Mittleman holds two master's degrees in movement and social science and set a world record by running 1,000 miles in eleven days. Since 1991, he has been a featured guest speaker at Anthony Robbins's Mastery University.  In 2008, he inducted into the American Ultrarunning Hall of Fame.

About Todd Durkin
Todd Durkin is the owner of Fitness Quest 10 in San Diego, CA, where his wonderful team of 35 professionals focus on personal training, massage therapy, Pilates, yoga, sports performance training and nutrition to help transform the bodies, minds and spirits of a broad clientele.  Todd trains dozens of current NFL, MLB, & NBA athletes, including the last 2 Super Bowl MVP's (Drew Brees& Aaron Rodgers), 1 NFL League MVP (LaDainian Tomlinson), 2 Heisman Trophy winners, and one Olympic Gold Medalist. He is the head of the Under Armour Performance Training Council, serves on the Gatorade G-Series FIT team, and is a featured presenter on the Perform Better & IDEA educational circuit.  He is a two-time Trainer of the Year (IDEA & ACE).

About Rick Ivone
Rick Ivone, Jr. is a Motivational Speaker, Author, Topflight Personal Fitness Trainer, and one of the freshest and most intriguing voices to burst on to the Health and Wellness scene in many years.   Diagnosed with Type I Diabetes at age 27, the charismatic Rick, working as a 'Diabetic Life Coach' and Fitness Consultant, shares his own personal survival and wellness program with thousands of groups and private clients throughout the United States. Rick has worked with a diverse clientele, all seeking greater physical, mental and spiritual health.

About First Class Educators
First Class Educators (FCE) is a new company created by PCG Digital Marketing, a full service automotive digital marketing agency.  FCE offers high impact digital marketing education, private or partnered events and a variety of consulting opportunities for all industries throughout the US and Canada.
 
Featured national events include the Digital Marketing Strategies Conference,
Automotive Marketing Boot Camp and PCG Pit Stop.

FCE also offers the Automotive Internet Program, an intense online training program that provides certificates in Digital Marketing and Social Media for dealership employees across the US and Canada as well as private partnered events with top vendors and industry leaders.

http://www.firstclasseducators.com/

— WebWireID152207 —

BMW has begun the next chapter of electromobility by handing over the keys to Tom and Meredith Moloughney.  They have become the first ActiveE Electronauts.
 
The BMW Group's electromobility development strategy began with the MINI E Field Trial in the summer of 2009. When the MINI E trial program began, one of the main open questions was, could a private individual live with an electric vehicle on a daily basis without changing their driving habits? The MINI E pioneers proved without a doubt that not only could it be done, but also that doing so required no change in their daily routine, with the exception of plugging-in instead of stopping at the gas station. No one has proven the viability of an EV as daily transportation more conclusively than the Moloughneys, who logged over 72,500 miles in MINI E # 250 in just two-and-a-half years. That is as much driving as the typical American driver does in five years and they did it without burning so much as an ounce of gasoline.

The ActiveE is the only car that is 100% Electric and 100% BMW, providing the performance and efficiency everyone has come to expect from The Ultimate Driving Machine®. With output of 170 hp and maximum torque of 184 lb-ft from a standstill, The BMW ActiveE accelerates from 0–60 mph in under nine seconds. Newly developed lithium-ion batteries facilitate a driving range of up to 100 miles on a full charge.

The BMW ActiveE will be available for lease in the metropolitan markets of Los Angeles, San Diego, San Francisco, Sacramento, New York, Boston and Hartford for $499 per month for 24 months with a down payment $2,250. Anyone in those markets interested in leasing one of the 700 BMW ActiveEs coming to the US should visit www.bmwusa.com/ActiveE.

Irvine BMW's helpful and knowledgeable staff, expert factory-trained technicians, state-of-the-art service department, comprehensive parts department and one of the nation's largest selections of new, used and certified pre-owned BMWs have made Irvine BMW a landmark in Southern California's automotive landscape. For more information about Irvine BMW, visit the dealership at 9881 Research Drive in Irvine, Calif., or online at irvinebmw.com.
    
Don't forget to become a fan of Irvine BMW on Facebook (http://www.facebook.com/irvinebmw), and become a follower of Irvine BMW on Twitter (http://twitter.com/irvinebmw).
    
As a proud member of the Shelly Automotive Group and one of the largest BMW centers on the West Coast, Irvine BMW has loyally served Orange County - including Lake Elsinore, Irvine, Laguna Niguel, El Toro, Foothill Ranch, Capistrano Beach, Dana Point, Lake Forest, Laguna Woods, East Irvine, Laguna Beach, Laguna Hills, Aliso Viejo, San Clemente, San Juan Capistrano, Silverado, Trabuco Canyon, Rancho Santa Margarita, Mission Viejo and Ladera Ranch - for nearly a decade.

— WebWireID152206 —

Top 50 ranking UK car leasing company Windmill Leasing was nominated for the Supplier of the Year 2011 accolade for its continued high service levels for looking after the company's entire fleet of business vehicles as well as providing them with a bespoke fleet policy designed specifically to cater for all their requirements. Beating some extremely well-known brands to the award, Windmill Leasing's consistent high quality customer service standards were recognised and duly rewarded.

Managing Director of Windmill Leasing, Keith Townsend, said: "Winning Portrayal's Supplier of the Year award was a great ending to 2011, not just for Windmill as a business, but for the team as well.

"Windmill has worked with Portrayal for a number of years and over this time the business relationship has matured; both parties understand each other's needs and work together, which are the main reasons behind a successful working relationship.

"Providing excellent customer service and account management is part if the strong foundation that Windmill was built on. Every decision that is made is done so by looking at it from the customer's perspective, which is why we take great pleasure in receiving recognition from the clients that we serve. It makes all of the hard work more rewarding."

Winning this award is testament to the professionalism and care that can be found in all areas of the business at Windmill Leasing. It is a company that strives for continual improvement and they have a strong commitment to both their local and regional customers. This award will help to increase brand awareness for the thriving car leasing business as it moves forward.

About Windmill Leasing:
Windmill Leasing is an award-winning provider of company car leasing and contract hire services to businesses throughout the UK. Formed in 2004, the company employs a range of experts in the car leasing field in its Head Office, Bromsgrove and Sheffield satellite office, from which it offers initial advice and on-going account management services to its clients. From Audi car leasing deals to GAP insurance, the company prides itself in its holistic approach to contract hire for the UK business car leasing market.

Windmill Leasing PR Contract:
Jacci Kinsella
Online Copywriter
Oak Tree House
Waterside Unit C
Hanbury Road
Stoke Prior
Bromsgrove
B60 4FD
01527 573765
www.windmillleasing.com

— WebWireID152187 —

— WebWireID152179 —

"The number of people who are looking to switch to a more affordable auto insurance policy has been jaw-dropping for us," explains John Miller, a founder of AutoInsuranceQuoteCheck.com. "It's because of the vast sums of money being spent on advertising campaigns trying to convince customers to switch brands."

In 2007 alone, the last year that advertising spending was made publicly available, GEICO spent over $751 million alone. That number does not include advertising dollars spent from competing companies.

As a result, more people are beginning to search online for information on getting auto insurance quotes."One of the big problems is that many of the companies who help you compare Auto Insurance Quotes in one click are actually wholly-owned by the auto insurance companies themselves," warns Miller. "In order to make the right decision, people need an independent resource that isn't owned by the big companies."

For example, esurance, one of the most popular websites for comparing auto insurance quotes, is owned by Allstate, one of the largest insurance companies.

"It's hard to trust an auto insurance quote comparison from one of those websites," Miller says. "They will often make their own policy the cheapest, even if the coverage isn't as comprehensive as their competitiors. That's one of the reasons our website has been growing in popularity."

http://AutoInsuranceQuoteCheck.com is an independent resource designed to help individuals choose the right kind of auto insurance, and to ensure that they are choosing the right types of coverage for their policy.

— WebWireID152096 —

"The greatest bike show on earth" will feature the hottest new bikes of 2012, and promises massive savings on all sorts of bike kit and accessories.

But one of the hottest tickets in town will be the dinky SMIDSY cards which the Sorrymate.com people will be handing out, explaining how bikers can take advantage of free legal expenses cover in the event of them having to make an insurance claim for an accident which wasn't their fault.

All keen bikers themselves, the people from Sorrymate.com make up a team of specialist solicitors who every year advise many motorcyclists who have been involved in a non-fault accident.

Paul Dutton from Sorrymate.com explained that the firm has a stand at all the major bike shows across the UK, and over the past year has handed out thousands of SMIDSY – an acronym for "Sorry mate, I didn't see you" – cards detailing the services he and his colleagues offer.

This includes understanding and professional handling of all motorbike accident compensation claims, when a rider has been involved in an accident which isn't their fault.

"We love the excitement of the big shows such as Motorcycle News Live, but we also realise that, away from all the high-revving action, when bikers are out on the road, they encounter risks on the road, day in, day out," said Paul.

"We want them to know that, if they ever need to make a motorcycle accident claim, we offer them free advice to make the process as smooth and hassle-free as possible.

"As bikers ourselves, we get just as much excitement from being at these shows as they do," he added. "But on their way home, or just while they're riding around, they could be the victim of an accident which isn't their fault.

"Besides the physical injuries they might have to deal with, we want to show them that they don't have to worry about getting advice and recompense for the damage to their bikes and any loss of income that might result.

"All they need to do is enlist our help, and we'll make sure they know what help they're entitled to – including the right to appoint a solicitor of their choice to handle their case."
Sorrymate.com's 'smidsy' card holders know that, if they need to make a claim, their case won't be sold on to just any other company, but will be handled by experts.
So grab a bit of this little peace of mind by visiting the Sorrymate.com team on stand N320 at the Motorcycle Live show, taking place from 10am to 5pm on Thursday and Friday, February 2 and 3, and between 9am and 6pm on Saturday and Sunday, February 4 and 5.
 
About sorrymate.com:
Sorrymate.com deals with all manner of motorcycle accident claims, road traffic accident claims and smidsy claims. If a motorbike accident wasn't your fault, the company will try to ensure you receive 100 per cent compensation without paying a penny. The people behind the company are bikers too, so they understand such situations.
 
 
For further information contact Paul Dutton:
Email: marketing@sorrymate.com            Website: http://www.sorrymate.com/
Phone: 0800 6 300 301

— WebWireID152058 —

— WebWireID152039 —

'The rescue of the euro is currently the decisive topic, not just for us Europeans, but for many regions with close economic ties to us,' emphasizes Stadler. The Audi chairman does not consider solving the crisis to be the responsibility of politics alone. What is needed now more than ever is responsible, future-oriented and sustainable business activity to bolster mutual trust within Europe and to consolidate the European national economies. 'We need a strong European economic region if we are to be competitive from a global perspective. There is no alternative to the euro,' says Stadler.

Audi established the Audi Urban Future Initiative in 2011 to identify and promote pathways to a sustainable and responsible future. At the World Economic Forum, the company is therefore presenting new ideas that architects, urban planners, politicians and energy suppliers have developed for the urban mobility of the future at this interdisciplinary exchange in the Audi Lounge – CO2-neutral, networked with the surroundings and driverless, if necessary.

The Audi A2 concept technology study on display in the Audi Pavilion at Lake Davos also offers a tangible peek at the electric mobility in the megacities of the future. Participants in the Forum can also experience the new driving feeling for themselves. The Audi A6 Avant hybrid and the Audi A3 e-tron, for example, are available for test drives at the Audi Pavilion. Under the watchful eye of instructors from the Audi driving experience, they will also have the opportunity to test and improve their driving skills on snow and ice in, among other vehicles, one of six Audi Q5 hybrid quattro models provided by Audi.

Audi has been the exclusive shuttle partner of the World Economic Forum since 1987. This year's fleet once again fulfills the strict guidelines of the 'Towards a Greener Davos' initiative. With emissions of 171 g CO2/km, the Audi sedans are well below the limit of 200 g CO2/km set for Davos. The company is providing a total of 86 Audi A8 L and 13 armored high-security vehicles for the shuttle service in Davos.

— WebWireID152020 —

It can be hard to take advantage of everything that NADA has to offer, that's why representatives of these three automotive Internet marketing firms will be offering the express training session for dealers.  Each booth will be going over the most pressing digital marketing updates--what every dealer needs to know to stay competitive online in 2012.  With short 10-minute presentations, dealers will still have plenty of free time to explore the rest of the exhibition floor. 

Topics to be covered include:

• SEO checklist tips
• Inventory syndication
• BDC tips
• Content syndication
• Reputation management tips
• Review syndication
• What is the Zero Moment Of Truth?

The express training sessions will take place twice a day between 9:00 am and 3:30 pm all three days of the NADA Convention.   Training schedules will be available at the booths:

• PCG Digital Marketing/ PCG Consulting: Booth #3659
• Automotive Advertising Network: Booth #3657

About PCG Digital Marketing
PCG Digital Marketing is a full service digital marketing agency that serves growing businesses in all industry sectors.  PCG is a leader in automotive marketing education and is nationally recognized as a leader in Search Engine Optimization (SEO) and Search Engine Marketing (SEM) as well as an award winning Internet training firm. Most recently, they were named to the Inc 500 Fastest Growing Private Companies list ranking #192 nationally and #7 in their home state of New Jersey.

For more information on their services, visit http://www.pcgdigitalmarketing.com

About PCG Consulting
PCG Consulting was formed to meet the needs of car dealers who need assistance in creating effective processes, measurement standards, and intelligent reporting to maximize the profitability of their BDC and Internet departments.  PCG Consulting will provide vendor-neutral recommendations for products and services that can assist dealers to increase sales and profits.

About the Automotive Advertising Network
The AAN is the industry's first optimized, dealer-centric network with no third-party ads, designed to promote car dealers' inventories on national, regional, local and specialty sites.

Developed by industry experts Brian Pasch, Sean Wolfington, David Boice and Ananth Godavari, the AAN is a comprehensive digital marketing and branding platform that utilizes proven practices in Search Engine Optimization (SEO), inventory advertising, social media and content publishing to advertise and sell dealer inventory.
http://www.automotiveadvertisingnetwork.com

— WebWireID151980 —

According to the latest data from AutoInsuranceMonitor.com, the Green Mountain State has an average car insurance premium of $995, while the national average according to the insurance website was $1,561. Vermont's small population and long winters combine to result in less driving on its road leading to lower costs.

In contrast, the state of Michigan ranked last on the list with an average premium of $2,541 with the large disparity attributed to its poor roads and a non-existent car inspection law, coupled with another Michigan law mandating personal injury protection payments for several years and coverage for lost wages.

The site compiled the latest ranking of the United States, including Washington D.C., by collecting average rates per policy from six best auto insurance companies on over 2,400 cars and spread throughout 10 zip codes for each state. The large population states that made the list keep rates low by encouraging a competitive marketplace such as in Ohio and South Carolina, while North Carolina keeps rates low by capping premiums.

But drivers across the United States can keep rates low with these tips:

• Credit Scores – Maintaining good credit scores help keep auto insurance premiums low.
• Ask For Discounts - Drivers should ask their auto insurance companies if they qualify for discounts when they join a community organization, enrolled in college, over even if they recently retired. They won't know if they don't ask.
• Combine Policies – Drivers save money when they combine home and auto insurance policies with one insurance company instead of spread around several companies.
• Sedate Beats Sporty – When car shopping, drivers should look for cars with safety features such as side impact airbags or automatic seat belts. Also, insurance on sedate sedans is less than sports cars always.
• Drive Slower – Speeding tickets add to the cost of premiums so drivers should slow down to save money.
• Drop Collision – Drivers with an old car should drop collision coverage which will only cover them for the Blue Book value of their vehicle in the event their car needs to replaced after an accident.

1. Vermont    $995
2. S. Carolina    $1,095
3. Maine    $1,126
4. Wisconsin    $1,128
5. Tennessee    $1,146
6. Ohio    $1,152
7. N. Carolina    $1,154
8. Iowa    $1,179
9. Virginia    $1,237
10. Utah    $1,271

— WebWireID151965 —

Now, a new website, checkitoutupfront.com, will serve as a bridge between online buyers who are physically separated from goods they are considering purchasing and agents who can 'check it out' for them. It's easy enough when one wants to buy a sweater from reputable online retailers, but buyers who need validation of condition have, until now, been left without viable options.

The new site will target buyers in four primary categories in online auctions: industrial equipment auctions, art & antiques auctions, auto auctions and private sales, real estate auctions, private sales and rentals. The site is also set up to help people who are considering an online transaction and need to have an item 'checked out' upfront, such as vacation properties and timeshares, personal property and collectibles, even pets.

Checkitoutupfront.com can become an important source of income for professional appraisers, inspectors, freelance consultants (referred to as 'Bloodhounds' on the website). Since the site will aggregate requests from all over the world, opportunities will exist to check out, and report on, an auction for dozens potential buyers in one visit. For example, a qualified Service Provider may be able to find 30 shoppers on checkitoutupfront.com and charge each $100 to check out a large auction.

Checkitoutupfront.com is now actively encouraging those who have experience and expertise in these areas to visit the site to register at no charge. Potential service providers need to complete a short application, listing their credentials and experience in their field. Later on, buyers all over the world will be invited to post requests for service, detailing what they need to have checked out, where it is located and what information they need to help with their purchase decision. Checkitoutupfront.com will then notify potential service providers to respond to the request for service.

We invite inspectors and appraisers to visit www.checkitoutupfront.com to become Bloodhounds for the online auction industry.

— WebWireID151947 —

The car insurance specialist found that 52% of people think their lives are too complicated. More women than men believe this, with 57% of them claiming their lives are too complicated compared with 45% of men. Briton's lives would appear to become less complicated as they get older as 70% of 16 - 24 year olds say their lives are too complicated compared with just 37% of the over 55s.

Regionally, those living in the North East find life most complicated, with just over three out of five people living there claiming this. Next are the Welsh on 58% and Londoners on 57%. Interestingly, across the Pennines from the North East in the North West, only 45% claim their lives are complicated, the lowest of any region.

Examining the reasons for the complication, over a third of respondents (36%) said managing money, a quarter (25%) cited managing work/life balance and just under a quarter (24%) said family life is the biggest contributor.

Dave Halliday, Admiral acting managing director, said: "It appears that people are struggling to cope with the challenges modern life throws at them and are finding it all too complicated. Unsurprisingly, managing money is at the top of the list as with a seemingly endless list of outgoings, it can be tricky to keep on top of everything, particularly when trying to balance work and family life at the same time."

When asked how their lives could be made less complicated, a third of people (33%) said earning more money would help, while around one in seven (14%) mentioned retiring would be  the best option, with a similar amount (12%) saying upping sticks and jetting away on a long holiday would really help. Other responses were agreeing with everything their partner said (5%) or even getting a divorce (2%).

Over a fifth of people (22%) admitted they are to blame for their own complications, while a fifth (20%) blame the Government, and a similar number (17%) blame their partner.

A quarter of people (25%) cope with their complicated lives by simply sticking their heads in the sand and ignoring their phone. 9% avoid chores and worryingly 5% ignore statements and financial demands. However, over 40% don't actually employ any strategies at all to make their life less complicated.

Admiral MultiCar has teamed up with comedian and presenter Sue Perkins to create some light-hearted video guides on how to make life less complicated. In the videos Sue shows how to get the kids ready for school in record time, how to keep on top of your household finances, how to speak the language of a teenager and how to make sure to buy the perfect present for a partner. The videos by can be viewed at www.admiral.com/alifelesscomplicated.

Notes to Editors:
The research was carried out online by Opinion Matters amongst a panel of 1,173 UK adult respondents.

About Admiral:
Admiral, (a trading name of EUI Ltd) launched in 1993, and is part of Admiral Group plc. It was set up to target those motorists who traditionally pay higher than average premiums, including those under-35, living in cities or driving hot hatches. It now offers its unique Admiral MultiCar policy for households with two or more cars.

Admiral writes its motor insurance business to a consortium of insurers, these being Admiral Insurance Company Ltd, Admiral Insurance (Gibraltar) Limited and Great Lakes Reinsurance (UK) plc.

The Admiral Group employs over 4,500 people in the UK and has more than 2.8 million customers in the UK.

PR Contact:
James Carnduff
Admiral
Capital Tower
Greyfriars Road
Cardiff
CF10 3AZ
029 2043 4333
www.admiral.com

— WebWireID151957 —

One of the defining features of the new AAN consumer review platform is that it makes it possible for dealers to syndicate their consumer reviews across multiple sites with just the click of a button.  Now consumer reviews that are written online can be automatically duplicated to the dealer's main website as well as any additional dealer blog sites on Wordpress, Blogger, Typepad,  Ning, etc.

The AAN consumer review tool also gives dealers the ability to create special review pages on their website for sales, parts and service. The new feature is compatible with most vendor websites.

'Dealers now have an option to own their reviews and more importantly influence ZMOT by syndicating them online,' says Ananth Godavari, CEO of the AAN.

Syndication of consumer reviews like the AAN now allows for is incredibly valuable for a dealer's SEO and reviews in general are a top ZMOT (Zero Moment of Truth) influencer.  Owning multiple web assets, like AAN members do, that showcase a dealer's reviews and ratings, is one of the most effective way to capture a consumer's attention online.

The new review platform being unveiled at NADA is free to AAN members.

About the Automotive Advertising Network

The AAN is the industry's first optimized, dealer-centric network with no third-party ads, designed to promote car dealers' inventories on national, regional, local and specialty sites.

Developed by industry experts Brian Pasch, Sean Wolfington, David Boice and Ananth Godavari, the AAN is a comprehensive digital marketing and branding platform that utilizes proven practices in Search Engine Optimization (SEO), inventory advertising, social media and content publishing to advertise and sell dealer inventory.

Using these proven SEO strategies, the AAN helps dealers establish high quality, exclusive leads for less money, translating into higher closing ratios and lower costs for the dealers.  Plus, unlike traditional third party lead collectors, the dealer's own inventory-listing pages are free of competing ads. 

The AAN has changed the playing field for dealers who have typically had to compete with national third- party lead providers who have long had an advantage on the search engines because of their national footprint and corresponding search authority.

To learn more about the AAN, it's member benefits and features, please visit http://www.automotiveadvertisingnetwork.com/ .
 

— WebWireID151922 —